I recently wrote to Virgin the following:
"This is not so much a suggestion towards a new service, but more of an enhancement to an existing one; Virgin Media provide movies on demand - movies are charged per viewing - via a third party (FilmFlex). It seems to me that Virgin are missing a trick here: Netflix (of the US) provide streaming movies (from a catalogue of 12,000, as opposed to your 500) on demand at a fixed monthly cost (you can watch the same movie as many times as you like, for example). Netflix has signed deals with the likes of Samsung, whereby Samsung, via a firmware update to their ethernet compatible blu-ray players (the P6000 or P6050 in the UK) can include Netflix with their blu-ray players, built-in.
Now, although Netflix is not here in the UK, I believe they will be soon, and then all Samsung need do is update the firmware of their UK version blu-ray players; I have one of these players and I must admit that as soon as this service is here in the UK, I'll be signing up to their monthly subscription.
Why does Virgin not, say, partner with Netflix (or, indeed, Lovefilm) to provide streaming movies for a fixed monthly fee; Netflix movies could also be HD too, due to Virgin's 50mbps service. I believe Virgin Media needs to move away from the dated movie rental format and adopt the subsciption format (which provide much better value)."
Now that Virgin have gone with Samsung to provide the new V+ box, I wonder if the introduction of Netflix of similar would be possible? I believe that the subscription model (as they are doing with music, when the new service comes online) offers better value.
June 22, 2009
A Filmflex alternative?
Received an email from Andrew Fuller that I thought I share with readers of the blog for comment - let me know what you think.